Moments that Move
What moves us? Sharing everyday moments with the people we love. But psoriatic arthritis (PsA) robs people of their ability to move and be there physically with their family due to joint pain and stiffness. In this campaign, we captured moving and meaningful everyday moments to showcase how Taltz can treat PsA and allow those who have it, greater connections with their loved ones. The look was designed to feel authentic and personal with the camera bringing its own sense of movement and closeness.